New Construction: The Differences Between Production Builders and Custom Builders

New Construction: The Differences Between Production Builders and Custom Builders


In the realm of new construction, homebuyers are often faced with choosing between production builders and custom builders. Both avenues offer distinct advantages and cater to different preferences and budgets. Understanding the differences can help prospective homeowners make informed decisions about their dream home.

In this introductory guide, we'll delve into the nuances of production homes and custom-built homes, shedding light on their unique characteristics, benefits, and considerations.

What is new construction?

New construction refers to building a residential property from scratch, allowing homebuyers to customize their living space according to their preferences and needs. Whether it's a newly developed neighborhood or a custom-built estate, new-construction homes provide modern amenities, energy-efficient features, and the latest design trends.

How does new construction apply to your vision?

The first step in building your dream home is clarifying your vision and preferences. Whether you're drawn to the efficiency and convenience of production homes or the personalized luxury of custom-built residences, taking the time to articulate your goals and priorities will set the stage for a successful collaboration with your builder.

Scenario 1: What it’s like to contract a production home

Production builders offer a streamlined approach to home construction, with a portfolio of pre-designed floor plans and communities to choose from. This option is ideal for homebuyers seeking affordability, efficiency, and a faster construction timeline. When working with a production builder, you can select from a range of floor plans and design options, tailoring your home to fit your needs and budget while benefiting from established processes and economies of scale.

How to navigate production builds

Working with a production builder involves a structured process, starting with choosing a floor plan and selecting desired upgrades and finishes. From there, your builder will handle the construction process, managing subcontractors and ensuring quality control throughout the build. Communication is vital when working with a production builder, as you'll collaborate closely to make decisions and address any concerns arising during construction.

Scenario 2: What it’s like to contract a custom-built home

For those seeking unparalleled customization and luxury, custom-built homes offer the ultimate opportunity to bring your vision to life. Working with a custom builder allows you to design a house from the ground up, tailoring every aspect to your preferences and lifestyle. From architectural design to interior finishes, the possibilities are endless when building a custom home.

How to navigate custom builds

Building a custom home involves a more iterative process than production homes. You'll work closely with your builder and design team to develop architectural plans, select materials and finishes, and oversee every aspect of the construction process. While custom-built homes require more time and attention to detail, the result is a one-of-a-kind masterpiece that reflects your personality and style.

Production homes overview: Efficiency and affordability

Production builders, also known as tract or volume builders, specialize in constructing entire communities of production homes. They build multiple homes simultaneously based on pre-designed floor plans within planned communities.

The main benefits of production homes are:

  • Cost-effectiveness: Production builders benefit from economies of scale, allowing them to offer homes at competitive prices. This is due to bulk purchasing of materials, streamlined construction processes, and readily available floor plans.

  • Time efficiency: The standardized nature of production homes translates to shorter construction timelines. You'll likely have a move-in date sooner than a custom-built home.

  • Move-in-ready options: Many production builders offer move-in-ready homes that have already been completed. This allows you to bypass the construction process and move in right away.
These homes are built based on standardized floor plans and often share similar exterior designs. The focus is on efficiency and affordability, making production homes attractive to many buyers. These homes are typically more affordable than custom-built options, thanks to economies of scale and standardized construction processes.

With that said, production homes have a few potential drawbacks compared to custom homes:

  • Limited customization: Production homes offer minimal opportunities for customization. While some builders may allow minor changes like selecting finishes or fixtures, the core layout and design remain fixed.

  • Limited lot selection: Production builders typically own entire communities and develop homes on pre-determined lots. Your options for lot size, location, and views might be restricted.

  • Potential for repetitive designs: Since production homes are built in bulk, your home might look similar to others in the neighborhood.
Despite the likelihood of fewer choices, production homes sometimes offer a range of floor plan options, allowing buyers to select layouts that suit their lifestyle while benefiting from quicker construction timelines and streamlined purchasing processes.

Custom-built homes overview: Tailored to perfection

On the other hand, custom builders specialize in crafting one-of-a-kind homes tailored to the specific desires of the homeowner. From architectural design to interior finishes, every aspect of a custom-built home is personalized, offering unparalleled flexibility and creativity.

While working with the builder and architect, you can tap into the following benefits of custom homes:

  • Complete customization: Custom-built homes offer full control over the design, layout, materials, and finishes. You can personalize every aspect of your home to reflect your unique style and functional needs.

  • Dream home realization: A custom-built home allows you to bring your vision to life. Whether you desire a specific architectural style, unique features, or energy-efficient elements, a custom builder can make it happen.

  • Lot selection flexibility: You can choose the perfect lot for your custom-built home. This lets you consider factors like size, location, views, and proximity to desired amenities.
As you might have guessed, there are a few main drawbacks to custom builds:

  • Higher cost: Due to the personalized nature of construction and potentially higher quality materials, custom-built homes typically come at a higher price than production homes.

  • Longer construction timeframe: A custom-built home's design and construction process can take several months or even a year, depending on the project's complexity.

  • Greater management responsibility: As the homeowner, you'll have more responsibility in managing the construction process, including decisions about materials, contractors, and potential delays.
While custom homes may come with a higher price tag and longer construction timelines, they provide the ultimate opportunity for homeowners to create their dream living space without compromise.

Choosing between production and custom builders

The decision between a production builder and a custom builder hinges on your priorities and resources. Carefully consider several factors to make an informed choice.

What is your budget?

Budget is a crucial consideration, with production homes generally being more affordable due to economies of scale. Production homes may offer more straightforward financing options and competitive pricing, making them accessible to more buyers. On the other hand, custom-built homes may require specialized financing and careful budget planning to accommodate the additional costs associated with customization and high-end finishes.

What is your timeline?

As indicated previously, the timeline also plays a role. Production homes offer faster move-in times, as the floor plans and construction processes are already established. Production homes typically have shorter construction timelines and a more streamlined purchasing process, making them ideal for buyers who need to move in quickly.

Custom builds involve a design and construction phase, potentially taking several months or even a year to complete. They require more time for design, permitting, and construction but offer the opportunity for personalized attention and craftsmanship.

What kind of home do you want?

Finally, consider your specific lifestyle needs and preferences. Do you require a unique layout or particular features that a production builder might not offer? Remember, a custom builder can accommodate such needs.

  • Design and flexibility. Remember, custom-built homes allow complete control over every aspect of the design, including layout, materials, and architectural style, resulting in a truly unique and personalized living environment.

  • Quality and craftsmanship. Custom homes often prioritize craftsmanship and attention to detail. Custom builders work closely with homeowners and skilled tradespeople to ensure superior quality throughout the construction process, resulting in homes built to exact standards and reflect the homeowner's vision and lifestyle.

  • Resale value and market trends. Custom-built homes may have a higher resale value due to their unique features and customization options. Additionally, market trends and demand for specific architectural styles or amenities can influence the resale value of new construction homes.

Make the right choice for you

Ultimately, deciding between production and custom-built homes depends on your lifestyle, preferences, and budget. Consider design flexibility, construction quality, location, and resale value when evaluating your options. Whether you choose a production home for its efficiency and affordability or a custom-built home for its personalized luxury, working with a knowledgeable real estate professional can help you navigate the new construction process confidently.

Kim Meyer is your trusted partner in new construction

As you explore the exciting world of new construction, let Kim Meyer be your trusted partner every step of the way. With extensive experience in the real estate market and a commitment to client satisfaction, Kim can help you find the perfect home that meets your needs and exceeds your expectations. Contact Kim Meyer today to learn more about new construction options in your area and embark on your journey to homeownership with confidence.



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Kim still has the same passion for the Lowcountry that she had when she first arrived and loves to share that with a great enthusiasm with her clients who have now become dear friends. Charleston is a special place and Kim is always honored to share and educate those who want to call it home.

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